"Moreover, art historians have developed much more penetrating explanations for the making of art. At the root of many of these explanations is the realization that the making of art is a social, not a purely personal, activity. Art serves social purposes, though it is manipulated by individual people in social contexts to achieve certain ends. Art cannot be understood outside its social context."
Lewis- Williams, D. (2002). The Mind in the Cave. New York, NY: Thames and Hudson. p.44